Businesses - Boost your Sales

Scenario: Using donation gift cards to boost your sales and reputation

Overview: SmallGyfts Donation Gift Cards allows you to reward your customers with a small donation to their favorite cause. Your customers can pick their school, church or other favorite local cause but your business gets the credit for giving back.

Use-case - Fifteen advantages of rewarding your customers with SmallGyfts gift cards

1) Delight your customers so they are more likely to refer you to their friends and family
2) Tie an incentive to the card to encourage shoppers to return to your business to buy more.
3) Local shoppers can see that you give back which will attract new customers.
4) Show that you believe in your community. You want to make a difference, to do good.
5) Add your branding so people recognize your business as a place that care about the community.
6) You support your customers’ causes so they feel good about buying from you.
7) The promotion costs you nothing if the card is never redeemed.
8) See which customers are redeeming your cards and how frequently they buy from your business.
9) Gain a better understanding of your customers and which causes they care about.
10) Organizations can see how much you’ve donated to them so will encourage their supporters to do business with you.
11) Help your customers to satisfy their desire to improve their community.
12) Customers can redeem the cards for their church, school or favorite cause.
13) Recharge and reuse the cards to keep your promotional cost low.
14) Better manage and see how much you’ve given (track your tax deduction ).
15) Get a structured way of giving back - Tell solicitors to send their supporters to buy from you to earn donations.

Use-case - How to use the cards: Offer SmallGyfts branded giftcards when your customers buy from you. Set a minimum they must spend to earn the cards. Set the cash value they get on their next purchase. Set the donation they can give to their cause. Your customers pick the cause. You get the credit. You give only when they buy.


Use-case - Card customization: Cards can be customized with your logo / awards / services on the front and the donation amount on the back. Recipients redeem the cards by using the SmallGyfts app or by entering the code on www.smallgyfts.com. You get the contact info of people that redeem the cards. Your business gets listed in the app as a giver and it shows how much you have given to local nonprofits for additional positive exposure. Your customers get a profile of your business with links to your website and social media sites to make it easy to contact you when they need you.

Use-case - Rechaging and reusing the cards: Add an incentive for people to bring the cards back to your business. You can recharge and reuse the cards. Customers can give the cards directly to a church, school or favorite nonprofits so they can redeem the donation then give the card to their supporters to encourage them to also buy from your business.

Goal: As Maya Angelou said, “people will forget what you said, people will forget what you did, but people will never forget how you made them feel”¯. Imagine how people will feel about your business knowing that you are helping a cause they care about.


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